10 episodes

Praestabilis is Connie Ragen Green's podcast on marketing excellence for entrepreneurs. Discover the latest trends and strategies with marketing tips geared toward new and newer online entrepreneurs. Connie shares her experiences with authorship, affiliate marketing, information products creation, online courses, and membership sites.

Praestabilis - Marketing Excellence with Connie Ragen Green Praestabilis - Marketing Excellence with Connie Ragen Green

    • Business
    • 4.5 • 4 Ratings

Praestabilis is Connie Ragen Green's podcast on marketing excellence for entrepreneurs. Discover the latest trends and strategies with marketing tips geared toward new and newer online entrepreneurs. Connie shares her experiences with authorship, affiliate marketing, information products creation, online courses, and membership sites.

    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 125 of Praestabilis: Excellence in Marketing



    In Episode #124 of Praestabilis: Excellence in Marketing I’m discussing “Perceptions: How Are You Perceived By Others in Your Life and Business?” While what others think about us is none of our business, how we are perceived can sometimes make it difficult to create the life we want to to build our businesses. You can change the way others perceive you by:

    Observing how your behavior affects others.

    Start by being honest with yourself. Notice how your behavior affects those around you. How do people react to you in meetings? In the coffee room or at lunch? If clients are not returning your calls, perhaps your behavior is making them feel pressured or uncomfortable. Ask for feedback.

    Asking others how they see you. It takes courage, and you may get some feedback that is hard to hear, but it’s an important step in creating a new perception. Make behavioral changes immediately.

    Once you have some basic information, take small steps toward behavioral change. If you’re the type who usually dominates the conversation in meetings or groups, try keeping absolutely quiet and taking notes for a change. If you usually hang back and let others take the spotlight, write down some key points that are relevant to the topic being discussed and speak up. Perceptions will not change overnight, but you will begin to notice that others are reacting differently. Up your visibility.

    If you want high visibility, you have to do what it takes to become visible. Start by volunteering for high-impact projects. Look for a tough job that nobody wants to tackle, or something that’s been languishing but that you know is important to your boss or the company as a whole. If you see the company putting a lot of time and energy into a new idea or venture, get involved.

    ~ ~ ~ ~ ~

    My first online course back in 2006 was a simple one with three audio trainings and a workbook. Then, I began creating more sophisticated, but not more complicated courses. I’ve used the “Really Simple” branding for many courses at least 25 times, as well as using other terms and phrases based on the keywords I am optimizing for with each new course.

    Having your own online course on a topic you want to become known for will give you leverage to grow your business exponentially over time.

    It’s interesting to me that we as humans sometimes take things for granted that later on we know we should have appreciated in the moment.

    What I’m referring to here is having an online business you can run from home, or from anywhere in the world. There’s a window of opportunity that isn’t always open, and right now this window is wide open to everyone. A lot of it depends upon economic factors. I almost went back to graduate school two years ago to study economics, but decided against it because of the film and television writing I’m pursuing, but that’s a story for another time.

    Someone I work closely with had posted this quote from Richard Branson the other day: “Business opportunities are like buses, there’s always another one coming.” This does NOT apply to online business, but instead refers to starting a physical, brick and mortar business. I know several people in both of my cities who borrowed against their homes, cashed out retirement savings, and sold family heirlooms to start businesses in the community, only to go bankrupt a couple of years later.

    What I’m saying here is that this is the time to get your online business off the ground and up and running profitably. It’s so inexpensive in comparison, and the biggest expense I incur is what I pay mentors to guide me in the right direction. Yes, I still have a mentor and recommend you do as well. This isn’t coaching, but instead a personal relationship you’ll build over time that c...

    • 13 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 124 of Praestabilis: Excellence in Marketing



    In Episode #124 of Praestabilis: Excellence in Marketing the topic is “Why You Must Have an Online Course of Your Own” I believe that having an online course sets you apart from others in the online marketing, authorship, and entrepreneurship space.

    My first online course back in 2006 was a simple one with three audio trainings and a workbook. Then, I began creating more sophisticated, but not more complicated courses. I’ve used the “Really Simple” branding for many courses at least 25 times, as well as using other terms and phrases based on the keywords I am optimizing for with each new course.

    Having your own online course on a topic you want to become known for will give you leverage to grow your business exponentially over time.

    It’s interesting to me that we as humans sometimes take things for granted that later on we know we should have appreciated in the moment.

    What I’m referring to here is having an online business you can run from home, or from anywhere in the world. There’s a window of opportunity that isn’t always open, and right now this window is wide open to everyone. A lot of it depends upon economic factors. I almost went back to graduate school two years ago to study economics, but decided against it because of the film and television writing I’m pursuing, but that’s a story for another time.

    Someone I work closely with had posted this quote from Richard Branson the other day: “Business opportunities are like buses, there’s always another one coming.” This does NOT apply to online business, but instead refers to starting a physical, brick and mortar business. I know several people in both of my cities who borrowed against their homes, cashed out retirement savings, and sold family heirlooms to start businesses in the community, only to go bankrupt a couple of years later.

    What I’m saying here is that this is the time to get your online business off the ground and up and running profitably. It’s so inexpensive in comparison, and the biggest expense I incur is what I pay mentors to guide me in the right direction. Yes, I still have a mentor and recommend you do as well. This isn’t coaching, but instead a personal relationship you’ll build over time that could lead to strategic alliance partnerships and lifelong friendships. I’m at conniegreenhouse at yahoo dot com if you want to know more about mentoring with me.

    The four widely accepted learning modalities (or modes) are known by the acronym VARK: Visual, Auditory, Reading/Writing, Kinesthetic. They are sometimes inaccurately referred to as “learning styles” which implies that each learner has a “style” of learning that should be maximized in all learning situations.

    Focusing on consistency, productivity, and creativity makes sense for all online entrepreneurs in 2024. I’m also sharing some effective and time-proven strategies with you here that will make a difference in your business, as well as in your personal life experience.

    Each day I focus on writing, creating, marketing, and teaching/learning/mentoring. My writing began as short and simple blog posts and blossomed into more than twenty-five full-length books.

    My writing is my oeuvre, my body of work that is my legacy to family, friends, colleagues, and those who follow me. During 2023 I wrote and published more than 400 thousand words. This breaks down to one full-length book, Self-Directed: Inspire, Motivate, and Empower Yourself to the Greatness That Lies Within; the current book on marketing that is more than halfway written; 8 short reports on topics of interest to the people I work with online; one hundred thirty-eight blog posts on three different blogs I maintain;...

    • 16 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 123 of Praestabilis: Excellence in Marketing



    In Episode 123 of the “Praestabilis: Excellence in Marketing” podcast I share a Case Study: “Simple or Complicated: Your Business Model is Your Choice.” You alone will choose how your create, build, and grow your business online. While the ‘window’ is currently wide open, it won’t remain that way forever.

    It’s interesting to me that we as humans sometimes take things for granted that later on we know we should have appreciated in the moment.

    What I’m referring to here is having an online business you can run from home, or from anywhere in the world. There’s a window of opportunity that isn’t always open, and right now this window is wide open to everyone. A lot of it depends upon economic factors. I almost went back to graduate school two years ago to study economics, but decided against it because of the film and television writing I’m pursuing, but that’s a story for another time.

    Someone I work closely with had posted this quote from Richard Branson the other day: “Business opportunities are like buses, there’s always another one coming.” This does NOT apply to online business, but instead refers to starting a physical, brick and mortar business. I know several people in both of my cities who borrowed against their homes, cashed out retirement savings, and sold family heirlooms to start businesses in the community, only to go bankrupt a couple of years later.

    What I’m saying here is that this is the time to get your online business off the ground and up and running profitably. It’s so inexpensive in comparison, and the biggest expense I incur is what I pay mentors to guide me in the right direction. Yes, I still have a mentor and recommend you do as well. This isn’t coaching, but instead a personal relationship you’ll build over time that could lead to strategic alliance partnerships and lifelong friendships. I’m at conniegreenhouse at yahoo dot com if you want to know more about mentoring with me.

    The four widely accepted learning modalities (or modes) are known by the acronym VARK: Visual, Auditory, Reading/Writing, Kinesthetic. They are sometimes inaccurately referred to as “learning styles” which implies that each learner has a “style” of learning that should be maximized in all learning situations.

    Focusing on consistency, productivity, and creativity makes sense for all online entrepreneurs in 2024. I’m also sharing some effective and time-proven strategies with you here that will make a difference in your business, as well as in your personal life experience.

    Each day I focus on writing, creating, marketing, and teaching/learning/mentoring. My writing began as short and simple blog posts and blossomed into more than twenty-five full-length books.

    My writing is my oeuvre, my body of work that is my legacy to family, friends, colleagues, and those who follow me. During 2023 I wrote and published more than 400 thousand words. This breaks down to one full-length book, Self-Directed: Inspire, Motivate, and Empower Yourself to the Greatness That Lies Within; the current book on marketing that is more than halfway written; 8 short reports on topics of interest to the people I work with online; one hundred thirty-eight blog posts on three different blogs I maintain; and 382 email messages to my online community.

    These are  practical strategies for effective time management, emphasizing the importance of creating a balance between work and personal life. Achieving work-life harmony requires effective time management strategies that allow you to balance professional and personal responsibilities. Here are some strategies to help you manage your time more efficiently:

    1.

    • 15 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 122 of Praestabilis: Excellence in Marketing



    “The Window of Opportunity… Are You Taking Online Entrepreneurship for Granted?” is the topic I’m discussing in Episode 122 of the “Praestabilis: Excellence in Marketing” podcast. While the ‘window’ is currently wide open, it won’t remain that way forever.

    It’s interesting to me that we as humans sometimes take things for granted that later on we know we should have appreciated in the moment.

    What I’m referring to here is having an online business you can run from home, or from anywhere in the world. There’s a window of opportunity that isn’t always open, and right now this window is wide open to everyone. A lot of it depends upon economic factors. I almost went back to graduate school two years ago to study economics, but decided against it because of the film and television writing I’m pursuing, but that’s a story for another time.

    Someone I work closely with had posted this quote from Richard Branson the other day: “Business opportunities are like buses, there’s always another one coming.” This does NOT apply to online business, but instead refers to starting a physical, brick and mortar business. I know several people in both of my cities who borrowed against their homes, cashed out retirement savings, and sold family heirlooms to start businesses in the community, only to go bankrupt a couple of years later.

    What I’m saying here is that this is the time to get your online business off the ground and up and running profitably. It’s so inexpensive in comparison, and the biggest expense I incur is what I pay mentors to guide me in the right direction. Yes, I still have a mentor and recommend you do as well. This isn’t coaching, but instead a personal relationship you’ll build over time that could lead to strategic alliance partnerships and lifelong friendships. I’m at conniegreenhouse at yahoo dot com if you want to know more about mentoring with me.

    The four widely accepted learning modalities (or modes) are known by the acronym VARK: Visual, Auditory, Reading/Writing, Kinesthetic. They are sometimes inaccurately referred to as “learning styles” which implies that each learner has a “style” of learning that should be maximized in all learning situations.

    Focusing on consistency, productivity, and creativity makes sense for all online entrepreneurs in 2024. I’m also sharing some effective and time-proven strategies with you here that will make a difference in your business, as well as in your personal life experience.

    Each day I focus on writing, creating, marketing, and teaching/learning/mentoring. My writing began as short and simple blog posts and blossomed into more than twenty-five full-length books.

    My writing is my oeuvre, my body of work that is my legacy to family, friends, colleagues, and those who follow me. During 2023 I wrote and published more than 400 thousand words. This breaks down to one full-length book, Self-Directed: Inspire, Motivate, and Empower Yourself to the Greatness That Lies Within; the current book on marketing that is more than halfway written; 8 short reports on topics of interest to the people I work with online; one hundred thirty-eight blog posts on three different blogs I maintain; and 382 email messages to my online community.

    These are  practical strategies for effective time management, emphasizing the importance of creating a balance between work and personal life. Achieving work-life harmony requires effective time management strategies that allow you to balance professional and personal responsibilities. Here are some strategies to help you manage your time more efficiently:

    1. Set Clear Priorities: Identify your most important ...

    • 19 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 121 of Praestabilis: Excellence in Marketing



    “Old School Marketing: Taking Advantage of Strategies That Still Work” is the topic I’m discussing in Episode 121 of the “Praestabilis: Excellence in Marketing” podcast. Whether it’s direct mail or multiple modalities, revisiting old school marketing techniques makes sense.

    The four widely accepted learning modalities (or modes) are known by the acronym VARK: Visual, Auditory, Reading/Writing, Kinesthetic. They are sometimes inaccurately referred to as “learning styles” which implies that each learner has a “style” of learning that should be maximized in all learning situations.

    Focusing on consistency, productivity, and creativity makes sense for all online entrepreneurs in 2024. I’m also sharing some effective and time-proven strategies with you here that will make a difference in your business, as well as in your personal life experience.

    Each day I focus on writing, creating, marketing, and teaching/learning/mentoring. My writing began as short and simple blog posts and blossomed into more than twenty-five full-length books.

    My writing is my oeuvre, my body of work that is my legacy to family, friends, colleagues, and those who follow me. During 2023 I wrote and published more than 400 thousand words. This breaks down to one full-length book, Self-Directed: Inspire, Motivate, and Empower Yourself to the Greatness That Lies Within; the current book on marketing that is more than halfway written; 8 short reports on topics of interest to the people I work with online; one hundred thirty-eight blog posts on three different blogs I maintain; and 382 email messages to my online community.

    These are  practical strategies for effective time management, emphasizing the importance of creating a balance between work and personal life. Achieving work-life harmony requires effective time management strategies that allow you to balance professional and personal responsibilities. Here are some strategies to help you manage your time more efficiently:

    1. Set Clear Priorities: Identify your most important tasks and priorities for both work and personal life. Focus on what truly matters and allocate time accordingly.

    2. Use a Time Management System: Choose a time management system that works for you, whether it’s a digital tool like Todoist or Trello, or a physical planner. Organize tasks, set deadlines, and track your progress. Schedules vs To-Do Lists

    3. Prioritize Tasks with the Eisenhower Matrix: Categorize tasks into four quadrants: urgent and important, important but not urgent, urgent but not important, and neither urgent nor important. Prioritize tasks based on these categories.

    4. Batch Similar Tasks: Group similar tasks together and tackle them during specific time blocks. This reduces the mental load of switching between different types of activities.

    5. Time Blocking: Allocate specific blocks of time to different activities. This includes work tasks, personal commitments, and breaks. Stick to the schedule as much as possible.

    6. Learn to Say No: Be selective about taking on new commitments. Saying no when necessary helps you avoid over-committing and allows you to focus on your existing priorities.

    7. Delegate When Possible: Delegate tasks that others can handle. This applies to both professional and personal responsibilities. It’s okay to ask for help.

    8. Practice the Two-Minute Rule: If a task takes less than two minutes, do it immediately. This prevents small tasks from piling up and becoming overwhelming.

    9. Limit Multitasking: Focus on one task at a time. Multitasking can reduce efficiency and increase stress. Complete one task before moving on to the next.

    ~ ~ ~ ~ ~

    You’re starting a conversation with your emails,

    • 15 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 120 of Praestabilis: Excellence in Marketing



    “New Rules for Marketing in 2024” is the topic I’m discussing in Episode 120 of the “Praestabilis: Excellence in Marketing” podcast. Focusing on consistency, productivity, and creativity makes sense for all online entrepreneurs in 2024. I’m also sharing some effective and time-proven strategies with you here that will make a difference in your business, as well as in your personal life experience.

    Each day I focus on writing, creating, marketing, and teaching/learning/mentoring. My writing began as short and simple blog posts and blossomed into more than twenty-five full-length books.

    My writing is my oeuvre, my body of work that is my legacy to family, friends, colleagues, and those who follow me. During 2023 I wrote and published more than 400 thousand words. This breaks down to one full-length book, Self-Directed: Inspire, Motivate, and Empower Yourself to the Greatness That Lies Within; the current book on marketing that is more than halfway written; 8 short reports on topics of interest to the people I work with online; one hundred thirty-eight blog posts on three different blogs I maintain; and 382 email messages to my online community.

    These are  practical strategies for effective time management, emphasizing the importance of creating a balance between work and personal life. Achieving work-life harmony requires effective time management strategies that allow you to balance professional and personal responsibilities. Here are some strategies to help you manage your time more efficiently:

    1. Set Clear Priorities: Identify your most important tasks and priorities for both work and personal life. Focus on what truly matters and allocate time accordingly.

    2. Use a Time Management System: Choose a time management system that works for you, whether it’s a digital tool like Todoist or Trello, or a physical planner. Organize tasks, set deadlines, and track your progress. Schedules vs To-Do Lists

    3. Prioritize Tasks with the Eisenhower Matrix: Categorize tasks into four quadrants: urgent and important, important but not urgent, urgent but not important, and neither urgent nor important. Prioritize tasks based on these categories.

    4. Batch Similar Tasks: Group similar tasks together and tackle them during specific time blocks. This reduces the mental load of switching between different types of activities.

    5. Time Blocking: Allocate specific blocks of time to different activities. This includes work tasks, personal commitments, and breaks. Stick to the schedule as much as possible.

    6. Learn to Say No: Be selective about taking on new commitments. Saying no when necessary helps you avoid over-committing and allows you to focus on your existing priorities.

    7. Delegate When Possible: Delegate tasks that others can handle. This applies to both professional and personal responsibilities. It’s okay to ask for help.

    8. Practice the Two-Minute Rule: If a task takes less than two minutes, do it immediately. This prevents small tasks from piling up and becoming overwhelming.

    9. Limit Multitasking: Focus on one task at a time. Multitasking can reduce efficiency and increase stress. Complete one task before moving on to the next.

    ~ ~ ~ ~ ~

    You’re starting a conversation with your emails, and building a relationship with your prospects, customers, and clients over time. I’ve been online as an entrepreneur, marketer, and writer since 2006, and while much has changed, I believe that more has remained the same. Here, I’m discussing how we marketed in those early days, and why email marketing still remains top of mind.

    Most recently, I’ve co-hosted an Advanced Email Marketing Conference with Ellen Finkelstein. In April of 2023,

    • 20 min

Customer Reviews

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4 Ratings

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Succinct Tips & Strategies

All of us value our time and so many podcasts are full of fluff and banter and take a while to get to the point of their message of the day. Connie doesn’t waste your time. In under 30 minutes or less you get actionable nuggets to use in your business in an easy, well explained, friendly way.

The name Praestabilis may be hard to spell but rolls off the tongue in a nice way and is memorable.

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